Can I collect survey data using my own survey software?

It is possible to collect survey data via third-party software and upload the externally collected data into Audience Finder Data Tools. However, there are some very important points that you must take into consideration BEFORE you set up your survey with a third party if you wish to be able to upload data into Audience Finder:

Your survey must be compatible with the Audience Finder Core Survey. By this, we mean:

  • All core survey questions must be included.
  • All questions must be worded in exactly the same way as the Core Survey.
  • All answer codes must be an exact match for the answer codes in the Core Survey.

Your survey should be checked by our team BEFORE you start collecting data, otherwise we cannot guarantee its’ compatibility. If your survey is incompatible or incomplete, the data will not be uploaded into Audience Finder

Costs

Funded organisations (NPOs, ACWs, RFOs)

External data service Cost
1x formatted data upload per year Free
Additional formatted data upload(s) £200 (+VAT) per upload
1x unformatted data upload (we format it for you) £400 (+VAT) per upload
Additional unformatted data upload(s) £400 (+VAT) per upload

Non-funded organisations

External data service Cost
Formatted data upload £200 (+VAT) per upload
Additional formatted data upload(s) £200 (+VAT) per upload
Unformatted data (we format it for you) £400 (+VAT) per upload
Additional unformatted data upload(s) £400 (+VAT) per upload

Data is considered correctly formatted once compatible response data has been populated in an Audience Finder external data upload spreadsheet. We will provide you with an external data template document (.xlsx) for you to populate with your data once we have checked that your survey aligns with Audience Finder. Please get in touch with us at support@theaudienceagency.org to check the compatibility of your survey.