Free webinar: Tracking marketing campaigns in Google Analytics (Mon 7 February)

Mon 7 February 2022, online, free

This webinar is aimed at those working in content and marketing with access to Google Analytics, or anyone interested in digging into how we can track the effectiveness of online content.

What you will learn:

  • What UTM parameters are and how to easily construct a campaign tracking link
  • How to use campaign tracking links to make decisions on content and marketing
  • How to track campaigns using Google Analytics 3 and 4.

Find out more and book your free place