Latest research: How audiences' spending and attendance habits have changed

Has the sector ‘recovered’?

For the first time in 2 years, arts, culture and heritage venues were able to welcome back audiences to a ‘business as usual’ Spring and Summer programme, so we’ve considered how their return has impacted sales and income, compared with pre-pandemic levels.

Our latest research suggests that:

  • Sales have generally recovered
  • London lags slightly behind
  • Families’ eagerness offsets elders’ hesitance
  • Some artforms are faring better than others.

Get in to the details here >

Tell us: how does this reflect your experiences? Let us know in the comments below

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